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HUGOHUERTX
Hugo
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HUGOHUERTX
Hugo
Work
Contact
Hugo
Work
Contact
Nocte Collective, Barcelona - Visual identity.
Brand identity, Visual design, Art direction Hugo Huerta 25/11/25 Brand identity, Visual design, Art direction Hugo Huerta 25/11/25

Nocte Collective, Barcelona - Visual identity.

A comprehensive visual identity for Barcelona-based Nocte Collective. This project explores the intersection of minimalist design and underground culture, creating a cohesive brand system for the electronic music scene.

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Santos @ 247 Techno Club, Alicante.
techno, photography, Music industry Hugo Huerta 25/11/25 techno, photography, Music industry Hugo Huerta 25/11/25

Santos @ 247 Techno Club, Alicante.

Shadows and sound. A photographic study of Santos' performance at 247 Techno Club, capturing the industrial textures and immersive atmosphere of one of Alicante’s key techno venues.

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7pics7design - Social media Challenge
Visual design, Social media design, Art direction Hugo Huerta 24/11/25 Visual design, Social media design, Art direction Hugo Huerta 24/11/25

7pics7design - Social media Challenge

Pushing the boundaries of visual speed. The 7pics7design challenge showcases experimental graphic design, merging photography and typography to create high-impact social media content.

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Alberto Tolo @ Valladolid. Techno venue’oct.25
Photography, Music industry, Underground techno Hugo Huerta 4/11/25 Photography, Music industry, Underground techno Hugo Huerta 4/11/25

Alberto Tolo @ Valladolid. Techno venue’oct.25

Documenting the energy of Alberto Tolo's set in Valladolid. A photographic series that highlights the connection between the artist, the booth, and the underground crowd.

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Fika & Co — A visual identity inspired by stillness and connection
Visual design, Brand identity, Art direction Hugo Huerta 31/10/25 Visual design, Brand identity, Art direction Hugo Huerta 31/10/25

Fika & Co — A visual identity inspired by stillness and connection

Beyond the underground. Fika & Co is a visual identity project that explores clean typography and organic connection, demonstrating versatility in branding for lifestyle and community-focused brands.

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Roadside — A gas station portrait session
Photography, Portrait, Fashion Hugo Huerta 31/10/25 Photography, Portrait, Fashion Hugo Huerta 31/10/25

Roadside — A gas station portrait session

High-contrast storytelling on the road. This portrait session uses the "Roadside" setting to explore cinematic lighting and urban fashion mood, creating a narrative through light and shadow.

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Graphic Design. “De paso por el mundo” Photo Exhibition
Visual design, Brand identity, Art direction Hugo Huerta 11/9/25 Visual design, Brand identity, Art direction Hugo Huerta 11/9/25

Graphic Design. “De paso por el mundo” Photo Exhibition

Design for art. This project covers the full graphic system created for my photography exhibition, including promotional posters and editorial materials that complement the visual narrative.

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“A TECHNO ALLIANCE” — Photo session
Photography, Fashion, Art direction Hugo Huerta 11/9/25 Photography, Fashion, Art direction Hugo Huerta 11/9/25

“A TECHNO ALLIANCE” — Photo session

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Underground Techno in Valladolid
Photography, Music industry, Event Hugo Huerta 25/7/25 Photography, Music industry, Event Hugo Huerta 25/7/25

Underground Techno in Valladolid

A visual documentation of the underground techno culture in Valladolid. This series focuses on high-contrast event photography, capturing the raw atmosphere, the shadows, and the intense connection between the music and the crowd in local venues.Fotografía de eventos en la ciudad.

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Visual Identity: Synthetic Pulse — Techno CD Concept
Visual design, Music industry, Art direction Hugo Huerta 24/7/25 Visual design, Music industry, Art direction Hugo Huerta 24/7/25

Visual Identity: Synthetic Pulse — Techno CD Concept

Physical aesthetics for digital sounds. Synthetic Pulse is a design concept for a techno compilation, focusing on industrial packaging and a cohesive visual language for the music industry.

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Art Direction & Editorial Photography: Matrix-Inspired Shoot
Photography, Fashion, Art direction Hugo Huerta 24/7/25 Photography, Fashion, Art direction Hugo Huerta 24/7/25

Art Direction & Editorial Photography: Matrix-Inspired Shoot

Exploring digital nostalgia and cyberpunk influences. This Matrix-inspired session in Valladolid showcases the fusion of conceptual art direction and editorial fashion photography to create a dark, futuristic narrative for urban brands.

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